Looking into the World of Online Videos for Marketing & Recruiting…and other stuff.
This 2 minute 47 second video could have been better. He starts off well, “Hi, I’m….” You get to meet the president of this company, but then he goes into the typical company hype you hear everywhere – we make marketing people’s job easier, we provide the perfect packaging for the needs, delivered on-time, exceeding quality standards, etc. I almost hear a Charlie Brown show-like, “Wa wa waaa wa waaa waaaaaa.”
This is a short, 1 minute video about the Sunset Grill…which is next to a golf course. This is too commercial for me…and not very personal or engaging at all. The title highlights weddings and events, and yet there is no mention of weddings or events throughout the video. No footage of what a wedding there looks like, the location, or anything.
This is the newest addition to Peek Productions recent work. We filmed one past client for the testimonial. We interviewed her at Vibrant Potential’s office. Then we cut the overall footage down by 1/3 to the current video…which shows the best of the interview while having the flow of a story. The finished video was 2 minutes and 49 seconds.
This 3 minute and 33 second recruiting video is a little too commercial for me. The professional voice over did not make the video seem more authentic…it make it seem more set up and faked. However, the video started the right way. It started out with who they are…what they do (industry/company wise)…and then immediately went into what makes them different.
This 1 minute and 15 second video lets you meet the lawyer and a bit about his process and view. He has several videos on his website…each focusing on a slightly different aspect. Through this and his other videos, you do get a sense about who he is…you get to know him.
A blog written by a Minnesota Recruiter and Video Producer about marketing, social media, online video production, recruiting, and some about what I'm doing in life. Professionally, I am very interested in online videos for businesses marketing their products & services, and videos for recruiting for their open positions.