Looking into the World of Online Videos for Marketing & Recruiting…and other stuff.
This is a 1 minute and 23 second video about this nautical antiques and unique clothing store. You meet the brothers who own this store and learn about what interests them (nautical antiques and history). You get a sense of their personality…and how passionate they are about nautical stuff. This is a very nice video and I am sure it helps their business.
The sepia toned still photo to color video transition was very nice…and helps their story and brand. Unlike many I see, this was not a cool transition or effect for its own sake…but something that was done for their specific story. The one cool effect was all that was done…so it did not make this video seem like a commercial. Good job!
This kind of “about us” video works well on the website, Google Local Business (which allows videos to be attached to your free listing), and other places around the internet.
A blog written by a Minnesota Recruiter and Video Producer about marketing, social media, online video production, recruiting, and some about what I'm doing in life. Professionally, I am very interested in online videos for businesses marketing their products & services, and videos for recruiting for their open positions.
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