Sunset Grill Marketing Video

In: Marketing Videos Critique

29 Oct 2009

This is a short, 1 minute video about the Sunset Grill…which is next to a golf course. This is too commercial for me…and not very personal or engaging at all. The title highlights weddings and events, and yet there is no mention of weddings or events throughout the video. No footage of what a wedding there looks like, the location, or anything. That was the first 30 seconds. The second was just some general shots around the golf course…it is almost like they had another video and decided to make it a little longer by adding other footage to it.

This is a horrible video. Too many messages and no one message very clear. Video footage of empty dinning areas, empty golf course grounds, etc. It would have been nice to see some people enjoying themselves. Also, there is just a phone number. It is like they are saying this is what we do and here is a phone number. No call to action.

While restaurants and event areas can market themselves with online video…this is not the way to do it.

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About this blog

A blog written by a Minnesota Recruiter and Video Producer about marketing, social media, online video production, recruiting, and some about what I'm doing in life. Professionally, I am very interested in online videos for businesses marketing their products & services, and videos for recruiting for their open positions.

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