Looking into the World of Online Videos for Marketing & Recruiting…and other stuff.
I am highly disturbed by this video…someone thought it was a good idea (what are they thinking?). If you are looking for a truck accident (injury) lawyer…because you were in an accident or know someone who was in an accident…would you really want to see an acted out scenario of an accident? Talk about not being sensitive to what has happened in your potential client’s lives. How about that cemetery scene!
This is a 1 minute recruiting video by an investment banking company. It talks about them being underneath the radar (not being known well) and they are snatching all the best people up (by abduction in the video).
This video is under a minute and gives a nice overview of this speaker that can play music (loudly) through your cell phone. My cell has quite a bit of memory and I save all my music on my phone…this kind of product would interest me.
This is a 47 second video that focuses on their reliability because they have been in business for so long (and so many projects). That is the only point made (really only enough time to make one point in such a short video).
This is a 1 minute and 20 second “commercial”. I suppose this is better than nothing, but little was said that another bank could not say as well. You hear about their history, location, and size. You hear that people who fit best care about their customers and co-workers (which is pretty much a requirement to fit in anywhere). You hear they have the same benefits that a larger company offers. It is only towards the end of the video (1 minute into it) that she finally says what she likes about working for this company (she is a recruiter by the way – so it is not really believable when she says how great it is working there).
A blog written by a Minnesota Recruiter and Video Producer about marketing, social media, online video production, recruiting, and some about what I'm doing in life. Professionally, I am very interested in online videos for businesses marketing their products & services, and videos for recruiting for their open positions.