Looking into the World of Online Videos for Marketing & Recruiting…and other stuff.
Here is a competitor’s product video. It is 1 minute long and involves a person introducing the shoe. This video has some personality and the host (a millenial) makes it more engaging. This video has a handy-dandy buy now button…for those that loved the shoe and want it now.
This 30 second video just shoes you what the shoe looks like on someone…front, back, and side. And then a couple stats (heel height, zipper location, etc.). The video opens and closes with the logo and the phrase “Free shipping, no sales tax, and easy returns.”
Here is another video done by the same online BBQ retailer as the last video. This time Chef Tony reviews and demonstrates Grill Grates. From the video, I could see this would be good for grilled vegetables or fish. This is to give the “perfect sear” look with grill lines.
I love seeing these kinds of videos by businesses. This is a video about how to make an easy and delicious grilled chicken parmesan. This video was produced by an online retailer focusing on BBQs. What a great way to attract visitors to their website…give them recipes they could use on their grill. This “professional chef” also gives other neat tips I am sure to use the next time I grill.
This video is under a minute and gives a nice overview of this speaker that can play music (loudly) through your cell phone. My cell has quite a bit of memory and I save all my music on my phone…this kind of product would interest me.
A blog written by a Minnesota Recruiter and Video Producer about marketing, social media, online video production, recruiting, and some about what I'm doing in life. Professionally, I am very interested in online videos for businesses marketing their products & services, and videos for recruiting for their open positions.